Archive for December, 2007
The Brand Called Christmas
I hope everyone is still enjoying a very Merry Christmas.
During my festive break I have been researching ideas to improve my own and client’s websites in the New Year.
I came across this brilliant article about ‘The Brand Called Christmas’ by Paul Williams (he’s always worth the reading) at Marketing Profs Daily Fix blog.
Paul starts
Christmas is [...]
HTML Email Tips
As with everything at Voddie, we believe in complex simplicity and designing an html email is no different. Considering emails are read across many different platforms, operating systems, programs, screen resolutions, languages and spam filters- the way your html email is designed will determined if it A) makes it past a filter and B) if [...]
Top 10 Web SEO Blogs
There are a lot of great Web site optimisation blogs out there, and these are just a few that I read, or try to read, anyway, on a regular basis. These blogs cover a lot: anything from hardcore technical search engine optimisation discussions to search engine news to the lighter side of Web site optimisation.
Web [...]
Are Your Web Customers Engaged?
Your Web site is an ideal venue for holding your customers’ attention. But how do you measure the success of your efforts?
Inspired by Eric Petersen’s presentation on the subject at an eMetrics conference, Katie Paine, of KDPaine’s PR Measurement Blog, decided to make a list of the basic information you’ll need:
The percentage of increase or [...]
What Surveys Can Tell You
What are you trying to accomplish with a survey?
It’s likely you’re asking a series of questions designed to elicit valuable feedback for ongoing improvements of your product or service. But in a recent post at his blog, Seth Godin discusses the various ways a survey—and its results—can be used for much more.One option is to [...]
New Year SEO Resolutions
As Christmas approaches with haste, and with the New Year is just around the corner, it is time to take a serious look at how to improve both your traffic (and customers) to your website in 2008.
It’s getting more and more important that at your website is generating either sales leads or visitors.
Search Engine Optimisation [...]
Reasons to Incorporate Google Analytics
At least a few of the best things in life are actually free.
For web site owners who want useful statistics on their visitors but do not want to pay for it (in either money, time or advertising) there is a very good, free solution: Google Analytics.
The new Google Analytics makes it easy to improve your results online. Write [...]
Free Guide To Business Blogging
Blogging is an incredibly effective way to reach out and find new clients.
It can help build long lasting relationships built on trust, and make you the one in the know in your particular industry.
Great news - for anyone thinking of creating a business blog, (or any blog for that matter) the Guide To Business Blogging v2 [...]
How to Brainstorm New Ideas For Your Website
Here is a good article by Gyutae Park on how to brainstorm for new ideas for your website on winningtheweb.com
In the article Gyutae lays out the process that he utilises to brainstorm his ideas for blog posts and articles, website ideas, and business/marketing strategies.
Gyutae says
Don’t just sit behind your computer screen for hours trying to think [...]
Google Reaches 90% of UK Internet Audience
Last year, Google had taken nearly 80% of the UK search market, and now they’re reaching 90% of all people online in the UK - that’s an astonishing amount.
They’re cornering the market as Microsoft have done with Windows. Its not surprising that Microsoft is in second place with 85% of the UK internet audience, so [...]
